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Books by Robert Craven

Beating the Credit Crunch	The Start-Up Essays	Bright Marketing Why should people bother to buy from you	Kick-Start Your Business 100 Days to a leaner, fitter organisation	Customer is King How to exceed their expectations
How to Survive and Thrive in the Current Recession.	This collection of essays will make start-ups and existing businesses think about what it is that you are trying to do. In PDF format only.	... in a world full of mediocrity it only takes a five percent difference from the competition to stand out.	Running a business can sometimes feel like running up the 'down' escalator.	If you are the same as your competitors, then why will anyone want to buy from you?
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• All books purchased from our website will be signed by Robert Craven.
• Prices include postage and packing to the UK. Postage on overseas orders will be charged at cost.

           

Buy Kick-Start and Customer is King together for £18.00 including p&p.

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The Directors' Centre Coaching Programme

What are the workbooks?
A series of comprehensive workbooks that you can use on your own, with your consultant or with your team to work through a specific topic in your business.

101 - Just How Good Are You?	102 - Where Do You Want to Go? (Vision Setting)	103 - Where Do You Want To Go? (Strategy)	104 - Kick-Start Your Marketing	105 - Kick-Start Your Numbers
Before you can talk about what you wish to become, you need to have a clear idea of where you are now…	Vision, mission and purpose statements have fans and enemies...	An introduction to strategic thinking – that is, thinking about strategy in a way that can help your business.	If marketing is so important then why is it that so few people really understand what it is and how to do it?	There are some key fundamentals that you must really come to terms with in managing the finances of your business.
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Price - £20	Price - £20	Price - £20	Price - £20	Price - £20
106 - Innovation and Business Plans	107 - Success – Psychology and Habits	108 - Obsessions of the Successful	109 - Leadership and the Board	110 - Crunch Questions
The future of your business depends not on doing the same as everyone else but on being different.	There are certain things that the successful entrepreneurs do that the others do not. It is as if there was a secret way of the successful.	Business failure is attributable to one key factor in 99.9% of cases: the owner-manager or the management team.	Here we use the concept of business leader as being like a jazz band leader or a surfer!	Good questions can elicit good, thoughtful and insightful answers. Bad questions tend to generate bad answers.
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Price - £20	Price - £20	Price - £20	Price - £20	Price - £20

The Workbooks - Special Offer

You can buy Workbooks 101, 102, 103, 104 and 105 as a set of five for £75 per set - this offer applies to a minimum purchase of three sets. See below for the contents of each workbook.

£75.00 per set including postage and packing